Look Good, For Good Sign
Kenneth Cole
Spectas was challenged to design, engineer and produce an innovative window display that could be seen in all Kenneth Cole retail locations. The custom made letters, spelling Look Good, For Good, included three different sets of flickering lights that could easily be changed out at the store level during their Fall promotional period.
My original concept model for the display was featured in the NYC Bowery flagship store and Kenneth Cole's Instagram feed.
Tags: Concept Development, Prototyping
